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Shopper Insights Manager, N. A. Insights Job Code: 77675 POSTED: Aug 10 Salary: Open Location: Parsippany, New Jersey Employer: GlaxoSmithKline Type: Full Time - Experienced Category: Business Development Required Education: 4 Year Degree

At GlaxoSmithKline, our goal is simple: to improve the quality of human life by enabling people to do more, feel better and live longer. Bringing our talents together, we aim to meet the healthcare needs of people worldwide. DESCRIPTION: ? At GSK Consumer Healthcare, our vision is to be the first and best Fast Moving Consumer Healthcare Company, a ?fast, fit, and first? global company enabling people to do more, feel better and live longer. There is an opportunity for an Shopper Insights Manager to support the North American Insights team located in Parsippany, NJ. Reporting to the Senior Manager of Shopper Insights, you will execute all shopper insights research platform work and account-specific work, owning shopper research from inception through action. KEY RESPONSIBILITIES: Create best in class category/shopper insights analyses incorporating data from all resources ? shopper insights studies, virtual shelf tests, household panel data, trend data, account specific data Form close collaborations with and serve as key point of contact on all shopper insights research for Marketing and Sales colleagues Disseminate information and insights throughout the organization leveraging various tools: ?- Consult with other Insights Managers in distilling category/brand insights ?- Develop and evolve Shopper Insights for category RIBs (Research Insights Books) ?- Collaborate with Retail Category Solutions and Shopper Marketing teams to develop best-in-class templates for leveraging at account level ?- Train Retail Category and Sales managers to segment insights data down to account-specific level for account presentations Lead cross-functional, action oriented presentations Understand accounts? strategies, business challenges, data sources, insights and cycle back into Shopper Insights process Prioritize GSK?s shopper insights requirements and closely manage day-to-day relationships with suppliers Attend/present at account calls, develop relationships with Insights managers at key retailers Drive objectivity and insight-based solutions into the operating culture. Embed shopper insights within the organization so that they are top-of-mind for business decision-making Feed US shopper insights to global category teams as necessary and share best practices/presentations with other GSK Insights Managers

QUALIFICATIONS: A successful candidate must possess: Bachelor's Degree 5+ years custom consumer/shopper research experience required: role will own execution of designated category and account-specific research responsibilities Analytical Skills required: role will own data tab analyses, need understanding of syndicated analyses (e.g. consumption and house-hold panel) and other account-specific data Previous experience with a mix of qualitative and quantitative shopper insights research Ability/willingness to travel required (if estimate required, would say 10-20% of time) Additionally, we prefer candidates that possess: MBA Previous experience on a CPG / FMCG Shopper Insights team GlaxoSmithKline is dedicated to an innovative workplace and supports you with career long opportunities and learning. We offer a competitive benefits and compensation package designed to attract and retain the very best. We offer a competitive total compensation package as well as an environment conducive to personal and professional growth. No agency referrals please. Developing talent through equality of opportunity, M/F/D/V. PLEASE ONLY APPLY BY CLICKING ON THIS LINK OR CUTTING AND PASTING IT INTO YOUR BROWSER. ?

GlaxoSmithKline

Parsippany NJ

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Source: http://careercenter.prfirms.org/jobs/4875692/shopper-insights-manager-n-a-insights

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